Inside Eckoh: Matt’s Perspective on Culture, Growth, and Purpose

At Eckoh, innovation and security are at the heart of what we do, but it's the culture that keeps our people inspired and engaged. For Matt Lakin, our long-serving Digital Marketing Manager, the journey from Marketing Coordinator to Digital Marketing Manager has been equally about personal growth and professional development.  

In this Employee Spotlight, Matt shares how a culture of collaboration, trust, and purpose has shaped his experience at Eckoh over the past eight years. 

Blending Creativity with Technology 

Matt’s role is all about blending technical know-how with creative execution. He manages Eckoh's digital marketing technology stack and ensures our web presence is not only secure and up to date, but also engaging and effective across all channels. From maintaining our websites to managing external technology partners and creating multimedia content, Matt’s work helps drive brand engagement and support growth through digital platforms. 

But it goes deeper than day-to-day tasks. His work directly supports Eckoh's mission: setting the standard for secure interactions between consumers and the world’s leading brands. Through carefully crafted website experiences and targeted digital campaigns, Matt helps build trust with customers while showcasing the company’s industry-leading solutions. 

Growth, Evolution, and Opportunity 

Like many careers at Eckoh, Matt's has been built on evolution and opportunity. Starting as a Marketing Coordinator, he originally focused on content creation, campaign support, and daily marketing tasks. Over time, he took on more responsibility, eventually leading key aspects of the company’s digital strategy and technology. Today, he’s the longest-serving member of the marketing team. 

"Each new challenge gave me an opportunity to develop and refine my skills,” Matt reflects. “I learned from colleagues before me, built my own expertise, and now I get to pass that forward."

Matt has grown into a seasoned digital strategist, He’s highly skilled in platforms like HubSpot, Salesforce, and Adobe Creative Suite and has a deep experience in website optimization, marketing automation, and project leadership. Just as importantly, he’s become a trusted collaborator across departments, helping bridge the gap between technology and storytelling. 

Culture that Makes a Difference 

When asked what has kept him at Eckoh for nearly a decade, Matt doesn't hesitate: the people. 

"There's a strong sense of collaboration, humor, and mutual respect that you don’t find everywhere,” he says. “It's the people who make even the busiest days enjoyable, and the culture that makes Eckoh feel like a place where you want to stay." 

It's not just about camaraderie, there’s meaning in the mission, too. Helping to protect millions of secure payment interactions globally brings purpose to Matt’s work. Knowing that his efforts make a tangible impact adds real value to the job. 

A Culture Built for the Future 

Eckoh's culture thrives on innovation, growth, and human connection; something that’s evident across the business, but especially within the marketing team. By nurturing talent, offering opportunities to evolve, and fostering a collaborative environment, Eckoh creates space for people like Matt to do their best work while staying true to what matters most: trust, teamwork, and making a difference.