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Automated Payments Generate 20% More Customer Payments Than Anticipated
Improving customer self-service while reducing contact center demand.
Customers gained secure access to balance checks, direct debit setup, and bill payments through phone and web channels
Automated payment services reduced queue times and enabled agents to focus on more complex customer needs
High caller identification rates and strong adoption helped increase payment automation and customer satisfaction
About South East Water
South East Water supplies drinking water to more than 2 million customers across South East England. The company manages water treatment works, reservoirs, pumping stations, and an extensive distribution network that delivers clean water to homes and businesses.
Background
South East Water supply top quality drinking water to 2.2 million customers in the southeast of England. Through a network of 9,000 miles of pipe, we deliver 517 million litres of water daily. The skill and expertise of our employees ensure our customers’ water meets the highest standards.
Challenge
South East Water wanted to reduce call waiting times in their contact center, increase the payment channels available to customers and become PCI DSS compliant quickly.
They also wanted a solution that would reduce their operational costs and become PCI DSS compliant quickly and economically by:
- Reducing call waiting times to their contact centers, freeing up agents to focus on more complex inquiries
- Increasing payment channels available for customers to pay bills
- Making it easier for customers to perform simple tasks like checking balances or creating a direct debit.
The company also wanted to explore other payment channels that customers could use to pay their water bill. For instance, creating a bespoke payment website for South East Water would not only reduce calls to the contact center but would avoid using third-party websites that are expensive and direct payments away from the company.
Solution
South East Water selected EckohPAY, Eckoh’s automated PCI DSS-compliant processing service. The self-service solution allows callers to pay their water charges using debit and credit cards. This removes any call waiting time for an agent and also frees up contact center agents to focus on more complex inquiries.
Customers call the automated service to obtain balance checks, set up a direct debit or pay their water bill. The service also uses EckohID&V, which first identifies and validates a customer through their account number and postcode before they continue to make a payment.
The web version of the service provides the same functionality as the IVR, by first identifying the customer and then enabling them to check their accounts online.
SMS payment receipts are sent to customers using both phone and web-based options.
Value
By using EckohPAY, South East Water has reduced its operational costs and increased its customer satisfaction rates.
Owing to customers now paying using the automated service, it has reduced overall queue times in the contact center. EckohPAY has also exceeded South East Water’s expectations by:
- Taking 20% more payments than originally planned
- Taking over 110,000 calls within the first six months of going live
- Successfully identifying over 97% of callers using EckohID&V, with 83% going on to make a payment
- Receiving over 7,500 visits to the payment website per month
Looking Forward
To learn more about how Eckoh improves customer journeys across all engagement channels, please reach out to one of our trusted advisors.
"It’s now easy for our customers to do simple tasks such as paying a bill or checking their balance using the EckohPAY service. We’ve also seen reduced queue times in our contact center which has increased customer satisfaction as well as taking more payments than we anticipated. The service has completely exceeded our expectations."
South East Water
Customer Service
Key Outcomes
Customers gained secure access to balance checks, direct debit setup, and bill payments through phone and web channels
Automated payment services reduced queue times and enabled agents to focus on more complex customer needs
High caller identification rates and strong adoption helped increase payment automation and customer satisfaction
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